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Content agent

GEO plan: what to improve and why

How to use your GEO plan: analyse your website, correct the profile, review competitors and proposals with evidence, mark changes as applied and check them.

In the console: Content agent › GEO planOpen in the console

Step by step

  1. Enter your site in “Business website” and press “Analyse my website”; you can leave while it reads.
  2. Check the profile we understood of your business and press “Edit profile” if anything is wrong.
  3. In “Your competitors, reviewed by you”, press “Track competitor” or “Dismiss”.
  4. Start with “Your next three steps” and open each proposal to read “What to do” and its “Proposal evidence”.
  5. When you make a change, press “Mark as applied” and then “Check change”.
  6. On proposals that cost “1 plan draft”, press “Prepare draft”.

How to read a proposal

  • Basis: “Observed” when it comes from a source we read, “Proposal to review” when it is an inference and “Access needed” when we could not check the source.
  • Priority, effort and cost: how much it matters, how much work it takes and whether it uses one of your plan's drafts.
  • Status: Pending, Preparing, To review, Applied, Verified or Dismissed. Only an evidence check marks it Verified.

What it does not prove

Saved AI quotes show how your brand was described on a date, not that the claim is true. And a later improvement does not prove on its own that a change caused it.

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